AdRoll’s SmartPixel is a JavaScript code snippet you paste into the footer of your site. The SmartPixel is engineered to load asynchronously and independently so that page load is never affected. We register a callback with the browser that will be called only at the end of the rendering process. This effectively removes any impact [...]
The Basics
Why Isn’t My Pixel Firing?
Great question. Our SmartPixel is a container pixel that “hosts” the pixels and tags provided by our partner networks. They are loaded dynamically when a page is accessed. This allows for just one SmartPixel to be placed across your entire site and is much easier than placing scripts for each page. That’s why it’s so [...]
What’s Wrong with My Banner?
Our platform allows you to quickly set up and launch campaigns. Issue-free campaigns typically start serving impressions within 48 to 72 hours after launch. However, campaigns containing ads that do not meet our partner ad networks’ strict creative requirements can be delayed and, ultimately, lead to lost conversions. We’ve listed the most common design and [...]
