Assuming that the pixel is already placed, just follow these short steps: Navigate to the “Store Manager” Click “Checkout & Registration Manager” Click “Checkout Wrapper” Insert Pixel and parameter passing instructions into Footer Click “Save” And finally, publish Order Settings Script: <script type=”text/javascript”> adroll_conversion_value_in_dollars = orderTotal; adroll_custom_segments = {“ORDER ID” : “ids[0]”}; </script>
Implementation
3D Cart Parameter Passing
To set up Parameter Passing in 3D Cart: Login to your Store Manager Go to Settings >> Design >> Titles & Content Look for “Checkout 4” and click the Edit button Add Script to the footer seciont. Save Changes. Script: <script type=”text/javascript”> adroll_conversion_value_in_dollars = [cost]; adroll_custom_data = {“ORDER_ID” : “[invoice-number]“} </script>
Volusion Parameter Passing
To set up parameter passing with Volusion, follow these easy steps: 1. Log into your admin panel, navigate to the “Design” tab and click “Site Content.” 2. Select “Article 130 OrderFinished.asp” and insert the attached script in the “Article Body”. Script: <script type=”text/javascript”> var conversion_value = Order[2]; var order_id = Order[0]; adroll_conversion_value_in_dollars = conversion_value; adroll_custom_data [...]
Implementing with AdRoll’s Google Tag Manager Integration
In Google Tag manager, create a new tag and select AdRoll Smart Pixel under Certified Remarketing. Get your AdRoll smart pixel adroll_adv_id and adroll_pix_id values from the AdRoll Dashboard. Click “Get Smart Pixel” on the right of the dashboard home screen. Your ids are listed in the javascript code. Insert your adroll_adv_id and adroll_pix_id into [...]
Shopify Parameter Passing & Test Transactions
Parameter Passing Setting up custom parameter passing with Shopify is simple – follow these short steps to enable! 1. Navigate to “Preferences” and click “Checkout & Payment.” 2. Add parameter passing code (and custom segment conversion tracking code). 3. Save updated settings. Test Transactions Shopify makes it easy to test transactions with the Bogus Gateway. [...]
Open Cart Implementation and Custom Parameter Passing
Implementing our SmartPixel with ecommerce platforms is easy, and OpenCart is no exception. Follow the steps outlined below to get started. It is important to note that these instructions assume the default theme. If you’re using a theme other than the default, you’ll most likely need to replace “default” with your theme in the given [...]
Implementing Our SmartPixel: 3rd Party Ecommerce Platforms
ASPDotNetStorefront Placing the AdRoll pixel on the ASPDotNetStorefront system requires modifying the template.ascx file, located in the App_Templates// directory. Within this file, simply find the closing body tag, and add the AdRoll pixel immediately before the tag. Save the file and reupload it to the proper directory if edited on your local machine. 3DCart To [...]
Miva Merchant Implementation & Custom Parameter Passing
We work well with others. Implementing our SmartPixel with ecommerce platforms is easy, and Miva Merchant is no exception. Follow the steps outlined below to get started. It is important to note that the following steps assume that none of the default Miva Merchant store variables have been altered. If they have, you’ll have to [...]
Why Isn’t My Pixel Firing?
Great question. Our SmartPixel is a container pixel that “hosts” the pixels and tags provided by our partner networks. They are loaded dynamically when a page is accessed. This allows for just one SmartPixel to be placed across your entire site and is much easier than placing scripts for each page. That’s why it’s so [...]
Guide to Segmenting Clicks with AdRoll
AdRoll’s SmartPixel allows for powerful URL-based segmentation, but there are instances where code might be needed to segment your audience. Internal Site Page Clicks If you have two links that direct visitors to the same internal page, such as different buttons on different landing pages, you can segment the traffic from the different buttons. Clicks [...]
